Mariana Tek Review for Pilates Studios (2026)
Mariana Tek is built for established studios that need to manage multiple locations, complex operations, and detailed reporting. It was originally popular with spin studios, but as that market declined, it has become a strong option for enterprise pilates studios and franchises. The platform is reliable, the onboarding is thorough, and the customer support is strong. However, it is expensive and the pricing model relies on add-ons. For a single boutique pilates studio, StudioGrowth is a better value. For a multi-location operation or franchise, Mariana Tek is worth the investment.
Mariana Tek has an interesting history. It was built for boutique fitness studios and became especially popular with spin studios during the cycling boom. As that market contracted, Mariana Tek evolved to serve a broader range of boutique fitness verticals, including pilates.
The platform is now positioned as an enterprise-grade solution for established studios and franchises. It is not designed for new studios or solo instructors. It is designed for multi-location operations, complex reporting needs, and studios that can afford custom pricing.
This review evaluates Mariana Tek specifically for pilates studios. We looked at how well it handles hybrid scheduling, equipment management, and the needs of a growing pilates operation. We also reviewed real user feedback from Capterra and considered how it compares to other enterprise options.
Mariana Tek Pricing (2026)
Mariana Tek does not publish pricing on their website. All pricing is custom-quoted based on your studio’s needs, location count, and feature requirements. Based on independent sources and studio owner reports, pricing typically ranges from $300 to $800+ per month for a single location.
| Plan | Monthly Price | Key Features | Good for Pilates? |
|---|---|---|---|
| Core | ~$300-400/month Estimated |
Single location, branded app, check-in, waivers, basic reporting | Yes, for single studios |
| Core + Growth | ~$400-600/month Estimated |
Everything in Core, plus marketing automation, SMS, growth suite | Good for growing studios |
| Full Growth Bundle | ~$600-800+/month Estimated |
Everything in Core + Growth, plus gamification, professional marketing, feedback suite | Best for enterprise/multi-location |
| Multi-Location Add-on | +$80-100/month Per location |
Unified management across multiple studio locations | Essential for franchises |
Mariana Tek’s pricing model relies on add-ons. The base plan is incomplete without the Growth add-on. Multi-location management, advanced reporting, and professional marketing services all come at additional cost. A fully-featured multi-location setup can easily exceed $1,000 per month. Payment processing runs at 2.75% plus 25 cents per transaction.
How Mariana Tek Scores for Pilates Studios
We rated Mariana Tek on nine features that matter most to pilates studio owners. These are pilates-specific ratings, not general fitness software scores.
Hybrid Scheduling: Group Classes and Private Sessions
Mariana Tek handles hybrid scheduling well. You can manage group reformer classes, private one-on-one sessions, and semi-private duets in the same calendar. The platform was designed for boutique fitness studios, so this functionality is native rather than bolted on.
The scheduling interface is clean and logical. Recurring classes are easy to set up. Capacity management prevents overbooking. The system handles waitlists and cancellations smoothly.
The main limitation is that Mariana Tek is not optimized for pilates-specific workflows the way StudioGrowth is. It is a general boutique fitness platform that happens to work well for pilates, rather than a platform built specifically for pilates. The difference is subtle but noticeable when you are managing a complex schedule.
Multi-Location Management
This is where Mariana Tek shines. If you are running multiple pilates studios or a franchise, Mariana Tek is built for this. You can manage scheduling, staff, clients, and reporting across all locations from a single dashboard.
Real users report that multi-location management is significantly easier on Mariana Tek than on competing platforms. One studio owner with locations in Tampa and Los Angeles noted that Mariana Tek makes complex operations significantly easier to manage.
This is the primary reason to choose Mariana Tek over StudioGrowth. If you have one studio, StudioGrowth is the better choice. If you have multiple locations or are planning to expand, Mariana Tek is worth the premium price.
Reporting and Analytics
Mariana Tek’s reporting tools are strong. You can track paid attendance, utilization, membership trends, and revenue across programs and locations. The platform gives you the data visibility you need to manage a multi-location operation.
However, some users report gaps in the reporting. One studio owner noted that there are some holes in reporting that require extra work to get KPIs or info. The reporting is good but not perfect.
For a single-location studio, the reporting is more than sufficient. For a multi-location operation, you may need to supplement Mariana Tek’s reporting with additional tools or manual analysis.
Branded Mobile App
Every Mariana Tek plan includes a custom-branded iOS and Android app. Your studio name, logo, and colors appear in the app. Clients can book classes, manage their account, and receive notifications directly from your app.
The app is polished and professional. It is one of the strongest parts of the Mariana Tek offering. For a boutique pilates studio, having your own app on a client’s phone is a genuine retention tool.
Onboarding and Support
Mariana Tek’s onboarding process is thorough and hands-on. The company reports a typical onboarding timeline of five to eight weeks, led by expert specialists. This is significantly longer than most other platforms, but it ensures your team is fully trained before launch.
Customer satisfaction is reported at 95%, which is the highest in the category. Support is responsive and knowledgeable. Mariana Tek’s customer service rating on Capterra is 4.4 out of 5.
The downside is that this hands-on approach takes time. If you need to launch quickly, Mariana Tek may not be the best choice. If you have the time and want a thorough setup, the onboarding is a strength.
What Works and What Does Not
What Works Well for Pilates
- Excellent multi-location management
- Strong reporting and analytics
- Reliable platform with minimal downtime
- Branded mobile app included on all plans
- Thorough onboarding and training
- Strong customer support (4.4/5 on Capterra)
- Good for franchises and enterprise operations
- Professional, polished interface
- Hybrid scheduling works well
Where It Falls Short
- Expensive ($300-800+ per month)
- Pricing is not transparent (custom quotes only)
- Add-on heavy (base plan is incomplete)
- Long onboarding process (5-8 weeks)
- Not optimized specifically for pilates
- Reporting has some gaps
- Overkill for a single boutique studio
- Mobile app has occasional bugs
What Real Users Say
“Overall, our experience with Mariana Tek has been positive. The platform is reliable, operationally strong, and supports the day-to-day needs of a multi-program, multi-market studio like CAMP. It gives us the structure and data visibility we need to manage scheduling, memberships, and program performance effectively.”
“Overall, I feel that our experience has been extremely positive and our business has grown exponentially since joining. I was a previous Mindbody client, and I can’t say enough about how much of an improvement Mariana Tek was for us and our business. MT is conducive to building community, which has helped us grow our business over time.”
“It’s been one of the best things we’ve done to ensure the booking process and client journey are as high end as possible. We have enjoyed that MT takes our feedback to heart and acts. That’s so rare in business.”
“Mariana Tek’s software is really, really good. From a business operations standpoint, the flow is logical and efficient. From a user’s standpoint, the product is beautiful and easy to use. They offer everything that you would need when running a fitness studio.”
“If Mariana Tek was more affordable I would have stayed with the company. I was very happy with the overall experience.”
Who Mariana Tek Is and Is Not For
A Good Fit If You Are
- Running multiple pilates studio locations
- Operating a pilates franchise
- An established studio with complex operations
- Willing to invest in a premium platform
- Need advanced multi-location reporting
- Want a polished, professional platform
- Have the time for thorough onboarding
Not the Best Fit If You
- Are opening a new single-location studio
- Have a limited budget
- Need to launch quickly
- Want transparent, published pricing
- Prefer a platform built specifically for pilates
- Are a solo instructor or small operation
How Mariana Tek Compares to Alternatives
For multi-location pilates studios and franchises, the main comparison is between Mariana Tek and Mindbody. StudioGrowth is not a competitor at this level because it is designed for boutique studios, not enterprises.
| Feature | Mariana Tek | Mindbody | StudioGrowth |
|---|---|---|---|
| Starting Price | $300+/month (custom) | $139/month | $159/month |
| Multi-Location Support | Excellent | Good | Limited |
| Branded Mobile App | Included | $349+ plan only | Add-on at $150/month |
| Reporting and Analytics | Strong | Strong | Basic |
| Onboarding | Thorough (5-8 weeks) | Good (1-2 weeks) | Quick (1 week) |
| Customer Satisfaction | 95% (reported) | Good | 5.0/5 support |
| Pilates-Specific | Partial (enterprise-focused) | No (generic fitness) | Yes |
| Pricing Transparency | Custom quotes only | Published pricing | Published pricing |
| Overall Pilates Rating | 4.0/5 | 3.6/5 | 4.6/5 |
Mariana Tek is the better choice for multi-location studios and franchises. It has superior multi-location management, strong reporting, and a polished platform. Mindbody is cheaper but less optimized for pilates. StudioGrowth is better for single-location boutique studios because it is more affordable and more pilates-specific.
Final Verdict
Mariana Tek is a solid choice for pilates studios that are ready to scale beyond a single location. It was originally built for spin studios, but as that market contracted, it evolved to serve boutique fitness broadly, including pilates. The platform is reliable, the onboarding is thorough, and the support is strong.
The main limitation is cost. At $300 to $800+ per month, Mariana Tek is significantly more expensive than StudioGrowth. The pricing is also not transparent, which makes budgeting difficult. If you are a single boutique studio, the cost is hard to justify. If you are running multiple locations or a franchise, the investment makes sense.
Mariana Tek is not the most pilates-specific platform. It is a general boutique fitness platform that happens to work well for pilates. If pilates-specific features are your priority, StudioGrowth is the better choice. If multi-location management and enterprise reporting are your priority, Mariana Tek is the better choice.
Full Rating Breakdown
| Feature | Rating | Notes |
|---|---|---|
| Hybrid Scheduling | 4/5 ★★★★ | Works well, but not optimized specifically for pilates |
| Equipment and Room Scheduling | 4/5 ★★★★ | Capacity-based approach works for most studios |
| Online Booking and Payments | 4/5 ★★★★ | Clean interface, good user experience |
| Client Management and Segmentation | 4/5 ★★★★ | Good CRM with multi-location support |
| Marketing and Retention Tools | 4/5 ★★★★ | Available on Growth plans; some gaps noted |
| Branded Mobile App | 5/5 ★★★★★ | Polished, professional app included on all plans |
| Reporting and Analytics | 4/5 ★★★★ | Strong for multi-location; some gaps in reporting |
| Ease of Use and Onboarding | 4/5 ★★★★ | Thorough onboarding; longer timeline (5-8 weeks) |
| Customer Support | 4/5 ★★★★ | Strong support; 4.4/5 on Capterra; 95% satisfaction |
| Overall Average | 4.0/5 | Best for multi-location studios and franchises |